About Awards4U

Founded in 1977, Awards4U has been promoting excellence in Tallahassee and the surrounding areas for over thirty years. Over the years, Awards4U has grown to become a national leader in the recognition and promotional products industry. Sam Varn acquired the company in 1987 and since then has brought community involvement and customer focused service to the forefront of the company’s daily operations. Sam has established Awards4U as an innovator in the awards and recognition industry. As a well-known leader in the industry, Awards4U is committed to empowering their customers, employees and community by recognizing excellence.


We are proud of the many achievements received by our company and Sam over the years. These include:

  • Sam Varn, ARA Hall of Fame inductee – 2010
  • National Retailer of the Year – 2007
  • Tallahassee Area Chamber of Commerce Small Business of the Year – 2006
  • ARA President’s Award – 2005
  • Florida Retail Federation Retailer of the Year – 2004
  • The Tallahassee Democrat (local newspaper) Volunteer of the Year Award – 2004
  • Jim Moran Institute Entrepreneurial Excellence Award – 2004
  • Awards and Recognition Industry Education Foundation Board of Trustees – 2003
  • Rotary Ethics in Business Award nominee – 2002 and 2003
  • ARA Speaker of the Year Award – 1999
  • ARA Certified Recognition Master designation – 1996
  • Cellular One Mark of Excellence – 1991
  • ARA Founders Award – 1996
  • Awards & Recognition Assn. (ARA) President’s Award – 1995
  • Tallahassee Area Chamber of Commerce Small Business of the Year – 1989